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MYLA

Posted in Uncategorized on: 11/04/2013

MYLA SPRING/SUMMER 2013

Capturing and celebrating the power of women is at the heart of Myla’s lingerie. Exploring fashion and its trends, then undertaking these insights with masterful craftsmanship has resulted in a super-desirable collection of lingerie and sleepwear from season to season. Decadent fabrics, including pure silks and lavish laces, and investment into the perfect cut have allowed Myla’s garments to be as supportive and comfortable as they are arrestingly seductive. Devoted to the sensuality, beauty and brazen glamour of women, Myla has managed to capture the different sides and changing perspectives of our day to day lives.

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What a year!

A LOOK AT OUR FAVOURITE MOMENTS IN 2011…

Happy New Year Symphony Stylers and HELLO 2012! Wow, what a year 2011 was too! We take a look back at a few of our favourite moments in 2011… Make sure you share you favourite moments from the last year with us too - Tweet us or leave a message on our Facebook wall.

LAUNCHING OUR MAGAZINE: THE SYMPHONY EDIT

The first edition of The Symphony Edit for Spring/Summer 2011

When we first officially opened in August 2010 we launched with a ‘mini magazine’; a small brochure if you will. But for our first full, proper season we wanted to wow our Symphony Family with a special publication – The Symphony Edit, which launched with the Spring/Summer 2011 season in February last year. Since then we have published two editions with another one out by the end of next month (the Spring/Summer 2012 issue). We have been overwhelmed by your positive feedback and are glad to hear that you all enjoy flicking through the pages…

The second edition of The Symphony Edit for Autumn/Winter 2011

DISCOVERING THE MUSIC OF LANA DEL REY

Along with the rest of the world, when we first heard Lana’s haunting vocals on ‘Video Games’ we were mesmerised, then when we heard the follow up ‘Blue Jeans’ we were hooked. At the end of 2011 Lana dropped her third single of the year, ‘Born to Die’ which also marks the title of her debut album out in a couple of weeks. Suffice to say: we can not wait!

THE UAE TURNING FORTY

When the UAE turned forty on December 2nd 2011 it was a special moment - to think that a country could rise out of the desert so spectacularly in such a short space of time is mind boggling mashallah. We are so proud, blessed and grateful to call the UAE home.

SHOOTING OUR AUTUMN/WINTER 2011 CAMPAIGN

It was so much fun to get back together with the lovely Raina Hein from America’s Next Top Model who starred in our inaugural campaign for Symphony back in October 2010. We were all a year older and wiser and really loved involving Alden and working with two models – double the clothes and double the fun!

DISCOVERING PINTEREST

We don’t want to say we prefer it to Twitter, Facebook or Tumblr (but we probably do #JustSayin’) but Pinterest was easily one of the most visited sites of 2011 at Symphony Style HQ. Gone are the days when one might have to traipse google images for hours on end looking for a certain pretty picture, or the days when we had to trawl through dozens of blogs to get inspiration. Pinterest has it all and we are eternally grateful to its inventors! Join us on Pinterest here

CELEBRATING SYMPHONY’S FIRST BIRTHDAY WITH ANNA DELLO RUSSO

We were on cloud 9 when Anna Dello Russo – international style icon, fashion veteran and Vogue Nippon Creative Director accepted our invitation to visit Dubai and celebrate Symphony’s first birthday with us. What could be better? Anna was so inspiring and we feel so blessed to have hosted her and share such a magical experience with our beloved Symphony family!

GOSSIP GIRL

Boy did Gossip Girl pull it out of the bag in 2011! But the last episode of 2011 was particularly cruel (grrr GG producers)… does Chuck die? Is Blair’s baby okay? Will Charlie finally be exposed? What was Diana talking about in the car at the end? It is just too much for us Symphony Styler’s! One thing is for sure – January 16th can not come fast enough. Yalla Gossip Girl xoxo

TWO ROYAL WEDDINGS

Two public weddings captivated us in 2011 (not to mention numerous private weddings of course) – both Royal in their own little way. One strictly royal belonging to Prince William and his bride Catherine Middleton and the other of fashion royalty, for supermodel Kate Moss and rock star fiance Jamie Hince. Moss opted for a fairytale, vintage-esque Galliano, whilst Middleton silenced her fashion critics and had everyone rejoicing when she opted for Alexander McQueen headed by Sarah Burton.

THE RISE OF # AND TWITTER

It may have been created by a gentleman called Jack Dorsey in 2006, but 2011 was Twitter’s year; boasting over 300 million users by the years end. Twitter has also single handedly changed the meaning of # from its typical use for ‘number’ to ‘TREND’. In fact, its effect has been so astronomical that we often find ourselves thinking in # (example: “I want a coffee #now) and we are definitely guilty of using it on Twitter’s worst enemy… Facebook. Tweet-crazy like us? You know what to do… @SymphonyTweets

COLLABORATING WITH OXFAM FOR AUTUMN/WINTER 2011

Charity and giving back are vital to the Symphony concept, for AW11 we were delighted to partner with the Oxfam charity and help them to raise over 36,00dhs for their amazing causes. We also had one of the best nights of 2011 at their Charity Gala Dinner in collaboration with Dubai Cares and DIFF which was attended by Owen Wilson and Helena Christensen and hosted at one of the most beautiful venues in Dubai – the Terrace at The Armani Hotel, Burj Khalifa.

THE IT BAG WITH THE SMALL(ER) PRICE TAG

Never has anything sold out faster at Symphony than our Cambridge Satchel Company buy for Autumn/Winter 2011 – a record breaking three days! The CSC’s iconic leather satchels – in a variety of colours – were only on the shoulders of the most stylish in 2011. Symphony still receives daily calls enquiring about these cult bags and we are happy to confirm that a new order is on its way very, very soon! Keep updated with new arrivals on our Facebook and Twitter page to make sure you don’t miss out or call us on 04 330 8050 to be added to the (rather long) waiting list.

MINI FASHION ICON

When we spotted Alexander Wang’s two-year-old niece, Alia, backstage at his runway show in September 2011 wearing a head-to-toe custom-made Alexander Wang outfit, we almost died on the spot. Too adorable Alia!

And last but not least… CONFIRMING SOMETHING BIG FOR SYMPHONY IN 2012

We hate to tease but the highlight of 2011 came right at the very last gasp for us when we confirmed something HUGE for 2012! We are so excited to start 2012 with a BANG and hope you will all be as excited as we are – we will let you know our big news in a few weeks time! Eeeek!

Wishing you all a prosperous and healthy 2012!

xoxo

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Meet our intern Cleo!

Posted in The Symphony Style File, Uncategorized on: 20/07/2011

World meet Cleo, the lovely young lady who has been helping us out at Symphony Style HQ. Read on to peep her cute style and find out what she has learnt whilst interning with us***…

No-one can accuse Cleo of being anything but well read!

Full name: Cleo von Siebenthal
Age: 17

Currently studying at The American School of Dubai.

Hi Cleo! Where do you live in Dubai? What do you love about that area of town? I live in Deira. This is normally when people raise their eyebrows and ask me, “Why do you live on the other side of the world?!” 30 years ago, “the other side of the world” was “the only side of the world.” A lot of people don’t realize that the true charm of Dubai lies in this part of town. There’s a lot of character in the old souks and narrow two-lane roads that used to make up this city. It’s nice to be able to step away from the skyscrapers and highways that today’s Dubai is renowned for.

Why did you want to intern at Symphony Style HQ? I picked up a copy of the Symphony in-store S/S ’11 magazine and instantly fell in love with every single page of it. I also really liked the concept of the store and it felt like a place where I could see myself working in the future. I also happened to have a few extra weeks of free time and I figured that I might as well make the best out of it.

What do you want to be when you “grow up”? Anna Wintour would be a bit of a stretch, right? I think for now, I’ll settle for a more realistic goal and say that I’d like to be the next Grace Coddington. Wait… that’s still a stretch.

What music is currently on replay? I’m a pretty big indie junkie. Currently, I’m listening to artists like Florence and the Machines, Two Door Cinema Club, Bon Iver, Mumford and Sons, Cut Copy, Foster the People, Friendly Fires, Lykke Li, Ra Ra Riot…I’ve got an online playlist at www.hypem.com/claydohhh that you can check out if you’d like.

Where do you like to eat in Dubai? The Thai Kitchen at the Park Hyatt; hands down my favourite restaurant in Dubai!

What do you think of Symphony? From the moment I enter the boutique, I feel as if I’ve stepped into another world. From the gorgeous high ceilings and girly dressing rooms to the carefully selected pieces that adorn the racks, Symphony is a place that every shopper will fall in love with.

What has been the best thing about interning at Symphony Style?
The best part has definitely been realising that I want to be a part of the fashion industry. The whole experience has been so amazing and educational – it’s amazing how much you can learn from flipping through hundreds of magazines and newspapers until your fingers turn black!

Who is your favourite designer and why? This is always such a difficult question to answer because I can never pick one! Marc Jacobs is definitely one on the list – he never fails to bring a sense of freshness and youthfulness to the runway. Alexander McQueen, of course – Sarah Burton has certainly continued his legacy of creating beautifully crafted masterpieces. I love the effortlessly edginess of Alexander Wang’s collections. When it comes to dresses, Elie Saab has my heart. 3.1 Phillip Lim, Tibi, Erin Fetherston, and Jason Wu are also some of my favourites.

What are you coveting for Autumn/Winter 2011? A pair of sparkly Miu Miu heels; I’m going through a bit of a sequin/glitter obsession.

Which up and coming designer do you recommend we check out?
Having amazed the fashion world with her line of digitally printed dresses at London Fashion Week in February, Mary Katrantzou definitely tops my list of up-and-coming designers.

(Complete this sentence) Without Fashion….. the world would be content
with wearing Crocs and sweatpants.

What are your plans this weekend? I’ll be taking a ride on an Emirates A380 en route to Thailand!

Alright for some! Finally, tell us something unusual about yourself. I’ve moved a total of eight times and have grown up living in hotels. I guess that’s not something you hear every day.

Cleo plays dress up at Symphony, The Dubai Mall selecting the new Autumn/Winter 2011 ankle-grazing Anna Sui velvet dress with dusty gold Charlotte Olympia ‘Greta’ Platforms ♥ Just how adorable is this ensemble?

Cleo wearing Anna Sui and Charlotte Olympia** at Symphony*

It is Cleo’s last day interning with us. We will miss you Cleo! ♥

The Charlotte Olympia Autumn/Winter 2011 Greta Platforms**… sigh!

Bisous
♥♥♥

*Dress and shoes available at Symphony, Ground Floor Fashion Avenue, The Dubai Mall, T: 04 330 8050 for more info.

**Charlotte Olympia is exclusive to Symphony, The Dubai Mall in The UAE ♥

***Do you want to intern with us? Email info@symphonystyle.ae with your CV and covering letter.

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