Vika Gazinskaya

VIKA GAZINSKAYA SPRING/SUMMER 2013 | EXCLUSIVE

Vika Gazinskaya was born and brought up in Moscow, Russia. Vika studied fashion design in Moscow and spent several years working as a stylist at L’Officiel Russia, where she developed her deep knowledge of fashion industry. She presented her first collection in 2007, after winning a Russian fashion design contest, Russian Silhouette. Her brand received an instant recognition due to the highly personal aesthetics, strong lines and graphic forms. The Spring/Summer 2013 collection by Vika Gazinskaya is fun and sophisticated at the same time. It gains inspiration from romantic notion of travelling and nature. It is full of sleek, curvy, futuristic forms and completed in basic and earthy colours. For the past few years Vika has been travelling a lot and spent so much time in airplanes, watching the clouds in the sky that have been following her anywhere she was heading to. The clouds were sketched in pencil and transformed into the main idea of the Spring/Summer 2012 collection. Cloud images were woven into jacquard fabrics, and applied as patchworks. The idea of Vika`s handdrawn pencil sketches evolved from simple colorful scribble prints made digitally from the past Spring/Summer collections to woven custom-made jacquards patterns made in France. Using mostly black and white colors for her clouds patterns, they remind simple pencil sketches. Vika was also inspired by artwork by a contemporary Chinese artist Cai Guo Qiang, who creates beautiful and at the same time frightening scenes of explosions. Vika was impressed by the artist`s works, she added a touch of explosive orange clouds in a few pieces. Another artistic reference is seen in surrealist raindrops patterns, particularly in the outfit black turtleneck and a skirt with raindrops, which make a complete image together, a notion of rain falling from a cloud.